The cheapest WhatsApp AI agent in India, with the maths
Most WhatsApp platforms charge a monthly plan and sell AI on top; Meta's own agent charges by the token. Altrnative charges nothing a month and ₹0.30 per AI conversation. Here is what that means at real volumes.
One AI conversation, everything included
A typical agent conversation: a customer writes, the agent sends 6 replies over the day. Since 1 October 2026 Meta charges every reply, on every platform.
| What you pay for that conversation | |
|---|---|
| Altrnative | ₹0.99: 6 replies at Meta's ₹0.115 + ₹0.30 for the conversation, AI included |
| Meta Business Agent | about ₹22.8 to ₹28.5: Meta charges $2 per million tokens and says a message typically uses 20,000–25,000 tokens, about 4–5 US cents a message (Meta) |
| Platforms with AI credits | Meta's replies + credits used, on top of a monthly plan (below) |
An AI agent answering WhatsApp, per month
Platform and AI fees only (Meta's own charges are the same everywhere). Competitor figures are from their own pricing pages, checked 25–26 September 2026, before GST.
| Conversations a month | Altrnative | BotPulsar Pro | AiSensy | Gallabox Essential | WATI Astra Pro |
|---|---|---|---|---|---|
| 100 | ₹30 | ₹1,999 | plan + ₹1,350 AI add-on (1,000 AI messages) | ₹5,599 (yearly) | $99 (5,000 credits) |
| 1,000 | ₹300 | ₹1,999 | plan + add-on + more AI messages | ₹5,599 + more credits | $99 + more credits |
| 10,000 | ₹3,000 | ₹1,999 | plan + add-on + more AI messages | ₹5,599 + more credits | $99 + more credits |
| 100,000 | ₹30,000 | ₹1,999 | plan + add-on + more AI messages | higher plan | $399+ |
Altrnative costs less than every monthly plan above up to about 6,663 AI conversations a month, and has nothing to pay in a quiet month. Above that, a flat plan is cheaper on the platform fee.
Campaigns without AI, per month
| Marketing messages a month | Altrnative (10% on Meta) | BotPulsar Growth | MSG91 Basic |
|---|---|---|---|
| 1,000 | ₹86.31 | ₹999 | ₹1,500 |
| 10,000 | ₹863 | ₹999 | ₹1,500 |
| 25,000 | ₹2,158 | ₹999 | ₹1,500 |
Up to about 11,575 marketing messages a month, Altrnative costs less than a ₹999 plan. On your own WhatsApp account Meta bills you directly and Altrnative charges only the 10%.
What you get for it
- An agent, not a flow. Describe the job in plain words; it holds the whole conversation, in English, Hindi or Hinglish.
- Answers captured. Budget, date, quantity, yes or no: filled into a results table from free-text replies.
- Campaigns and API in one place. Send a template to a list, or start single chats from your own system with
POST /api/v1/chats. - No seats, no plan, no lock-in. Your WhatsApp Business account stays yours.
Since 1 October 2026: replies in the 24-hour window are charged by Meta
Free-form replies and utility templates inside the 24-hour customer service window become billable per message at the utility rate (₹0.115 in India today), on every provider (Meta). On Altrnative an agent's replies are charged at Meta's rate at cost, plus ₹0.30 per conversation; replies you send yourself at Meta's rate + 10%.
Questions
What is the cheapest WhatsApp AI agent in India?
For most businesses, Altrnative: no monthly fee, and an AI conversation costs ₹0.30 plus Meta's per-message charge, about ₹0.99 for a conversation with 6 replies. Monthly plans with AI start around ₹1,999, and only become cheaper above about 6,663 conversations a month.
Is Meta Business Agent cheaper than a WhatsApp AI platform?
Not per conversation. Meta charges $2 per million tokens and says a message typically uses 20,000–25,000 tokens, about 4–5 US cents a message, so a 6-reply conversation costs about ₹22.8 to ₹28.5. The same conversation on Altrnative costs about ₹0.99.
What is the cheapest WhatsApp Business API provider for campaigns?
For up to about 11,575 marketing messages a month, Altrnative: Meta's rate plus 10%, with no monthly fee. Above that volume, a flat plan with zero markup on Meta's rates costs less.
Does Altrnative charge a monthly subscription?
No. There is no subscription, no seat fee and no platform fee. You pay per message sent (10% on Meta's rate) or per AI conversation (₹0.30), from a prepaid balance. You start with $5 free.
Are replies free on WhatsApp Business API?
Until 30 September 2026, replies inside the 24-hour window were free from Meta. Since 1 October 2026, Meta charges each reply at its utility rate (₹0.115 in India today), on every provider.
Try it on your own number
Describe your agent in plain words, test it in a chat, and put it on your WhatsApp. $5 free to start, no subscription.
Read next
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- WhatsApp for real estate
- WhatsApp for e-commerce and D2C brands
- WhatsApp for logistics
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- AI agents for operations
- Send a quote in minutes, not days
- Payment reminders on WhatsApp
- Take orders on WhatsApp, without retyping them
- WhatsApp Business API providers in India, compared
- Altrnative vs WATI
- Altrnative vs Interakt
- Altrnative vs AiSensy
- Altrnative vs Gupshup
- Altrnative vs Meta Business Agent
- Building a WhatsApp AI agent yourself
- Questions about Altrnative